Author Bio: Sasha Laghonh brings over eighteen years of experience to the commercial realm by working with clients hosting diverse backgrounds and life endeavors. As a seasoned MBA professional, she also specializes in Organizational & Human Behavior which grants her a broad base from which to approach many topics. These tools drive her corporate career by executing diverse business strategies in complex and evolving environments. As a Business & Lifestyle Strategist, she works with … [Read more...]
Summary & Analysis of The Culture Code by ZIP Reads
Summary & Analysis of The Culture Code by ZIP Reads What are the three secret ingredients to a winning team? Here's a hint: talent isn't one of them. Author Daniel Coyle shares his secrets to creating a successful organizational culture. Drawing from various examples, Coyle shows that everyone--from companies to comedy troupes--can have success with three simple conditions. What does this ZIP Reads Summary Include? - Synopsis of the original book - A detailed overview of each … [Read more...]
Summary & Analysis of Tribe of Mentors by ZIP Reads
Summary & Analysis of Tribe of Mentors by ZIP Reads Tribe of Mentors is a 600-page tome for the person asking: “What should I do next?” Tim Ferriss collects insights from the world’s most innovative artists, scientists, athletes, and entrepreneurs to help us learn how to treat failure as a foundation to success and find meaning in our daily lives. This ZIP Reads summary takes the essence of Ferriss' book and distills the key takeaways into an easy-to-read format. Decide whether Ferriss' … [Read more...]
Hot Button Marketing, Revised Edition by Barry Feig
Hot Button Marketing, Revised Edition by Barry Feig Consumers buy products for two reasons: the rational reason and the real reason. While your customers may say they want your products because of its features and benefits, their decision to buy is based on emotions, not intellect. This newly revised edition of the best selling Hot Button Marketing shows you how to identify and push the hot buttons that will prompt consumers to purchase your product over a competitor's even if it's a parity … [Read more...]
Interview with Author – Andrea Michaels
Author Bio: Andrea Michaels, an international event producer, is the President/Founder of Extraordinary Events and winner of 50 Special Event Gala Awards. A leading pioneer in the event production industry, she has established the trends, including paving the way for others to work internationally. She is the first inductee into the Special Event Industry Hall of Fame and a winner of both the SITE Crystal and MPI Global Paragon Awards. All of these are for impeccable and innovative meetings and … [Read more...]
Interview with Author – Jaro Berce @JBerce
Author Bio: “The journey is the reward” - as my life has been (still is) very dynamic and heterogeneous, the proverb accompanies me throughout it. I achieved a degree in electrical engineering (BA) at the Ljubljana University, gained master’s degree in computer science in the U.S.A. and received PhD from the Faculty of Social Science at the Ljubljana University. With latter I hold an Associate Professor position within the Social Informatics Center. My professional beginnings were focused … [Read more...]
Interview with Author – Thomas B. Dowd III @TomDowd4
Author Bio: Tom has more than 23 years of experience in the financial industry in management and leadership roles, and runs his own business, Thomas Dowd Professional Development & Coaching, LLC. As a speaker, author, trainer and coach, he helps people creatively find ways to differentiate themselves in the workplace and to find their individual paths toward success. The company tagline is: "Transform into who you really want to be professionally." Starting in 2008, Tom was the vice … [Read more...]
Interview with Author – Shawn Collins @affiliatetip
Author Bio: Shawn Collins has been an affiliate marketer since 1997 with a number of active affiliate projects, and a decade of affiliate management under his belt. He is a Co-founder of Affiliate Summit, the leading global conference and tradeshow for the affiliate marketing industry and Co-Editor-in-Chief of FeedFront Magazine. He authored the books Affiliate Manager Boot Camp: Recruiting, Educating, and Retaining Affiliates, Extra Money Answer, and Successful Affiliate Marketing for … [Read more...]
